HyperAdapt 1.0 Has The Ability To Adjust It Lace It Self When Worn.
In April 2015, Beers was tasked with making a self-lacing Nike Mag to celebrate the icon’s true fictional release date of October 21. The final product quietly debuted Nike’s new adaptive technology. Shortly after, the completion of the more technical, sport version they’d originally conceived, the Nike HyperAdapt 1.0, confirmed the strength of the apparatus.
“It’s a platform,” Beers says, “something that helps envision a world in which product changes as the athlete changes.”
According to Nike's official website, they stated that the potential of adaptive lacing for the athlete is huge, this new innovation would provide tailored-to-the-moment custom fit. “It is amazing to consider a shoe that senses what the body needs in real-time. That eliminates a multitude of distractions, including mental attrition, and thus truly benefits performance.” Hatfield adds.
Heidi Burgett tweeted on the 20th of Sept 2016-
HyperAdapt 1.0 will be available in the U.S. at select Nike retail locations. Appointments to experience & purchase begin 11.28.16.
More details on how to make an appointment will be announced in the coming weeks.
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